The Sales Funnel No Longer Exists

In this compelling episode on the B2B eCommerce Podcast I shared my considering why the Sales Funnel no more exists, and also other truths about modern-day B2B marketing. We discuss just how the purchasing trip is now completely fragmented as well as the manner in which neighborhood structure can help marketing experts retake control of the explora

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Why Your B2B Marketing Program Must Include Community

In this hard-hitting episode on the B2B eCommerce Podcast I shared my thinking about why the Sales Funnel no longer exists, and other realities about modern B2B marketing. We review exactly how the acquiring trip is now completely fragmented and also the manner in which neighborhood building can aid online marketers take back control of the explora

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B2B Marketing Interview with Mark Donnigan

In this compelling episode on the B2B eCommerce Podcast I shared my considering why the Sales Funnel no longer exists, and also other facts regarding modern-day B2B marketing. We review exactly how the acquiring journey is currently entirely fragmented as well as the manner in which community building can aid marketing professionals retake control

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